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Saurabh BhatiainBetter MarketingRepositioning The Competition: The Best Form Of Comparative AdvertisingHow Apple, BMW, Johnson & Johnson, and others repositioned their competition to move up the ladderMar 22, 2022Mar 22, 2022
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Saurabh BhatiainBetter MarketingWhy Are Some Links So Long?A guide to UTM parametersAug 4, 2021Aug 4, 2021
Saurabh BhatiainBetter MarketingClassifying Customers on the Basis of Generations Is a Big MistakeDaily nut eaters are more like-minded than Gen ZJun 8, 20211Jun 8, 20211
Saurabh BhatiainScott D. Clary2 Tips From My Google Manager That Made Me A Better MarketerJun 3, 2021Jun 3, 2021
Saurabh BhatiainScott D. ClaryThe PR Stunt That Allowed Women to Smoke Cigarettes in PublicMay 10, 2021May 10, 2021
Saurabh BhatiainScott D. Clary3 Marketing Concepts (Taught in Grad School) That are Actually UsefulNot everything taught in school is useful. These 3 concepts are.Feb 15, 2021Feb 15, 2021
Saurabh BhatiainScott D. ClaryThe Ultimate Mobile Vs. Desktop Marketing StrategyA deep dive into how consumers use their devices while making transactions and how to leverage their checkout behaviour.Dec 14, 20201Dec 14, 20201
Saurabh BhatiainScott D. ClaryAn Attempt to Solve the Biggest Debate in MarketingReach Vs. FrequencyDec 1, 2020Dec 1, 2020
